Software is simply becoming a bigger part of the user experience and digital transformation. When designing the User Experience, we consider several use cases and focus on the user utilizing the product. When it comes to interaction methods, touchscreens are definitely here to stay, but we always look for opportunities to improve, considering safety and convenience.

Our UX designers don’t just focus on creating products that are usable; we concentrate on other aspects of the user experience, such as pleasure, efficiency and fun, too. As there is no single definition of a good user experience, instead we define it as a good user experience that meets a particular user’s needs in the specific context of the product.